15 Vintage Clothing Brands Boomers Loved That Millennials Should Check Out
This post may contain affiliate links which means I will get a commission if you make a purchase at no additional cost to you. As an Amazon Associate I earn from qualifying purchases. Please read my disclosure for details.
The older generation has such unique and interesting fashion styles from the day. But what exactly were the famous clothing brands that baby boomers loved before? Well, here are 15 of them!

WOULD YOU LIKE TO SAVE THIS?
Leviโs
Starting with my parents’ favorite brand: Levi’s. This brand has been one of the famous choices of baby boomers when it comes to denim and has continued to be popular. Their products are timeless and could definitely stand the test of time.
Pendleton
When it comes to wool clothing, baby boomers have loved the brand Pendleton. This brand has continued its legacy of delivering quality wool clothing, blankets, accessories, and fabric.
Wrangler
Wrangler is another famous denim brand that baby boomers can vouch for during their era. One of its greatest features is the fact that it incorporates Western cowboy culture into its pieces. If this is your cup of coffee, check out this brand asap!
L.L. Bean
L.L. Bean was known for its outerwear apparel during the baby boomers’ generation. That’s why this brand is worth checking out if you’re searching for outerwear that can withstand any outdoor activities.
Jantzen
When the weather gets hot, you already know it’s time to search for new swimwear. Boomers loved the brand Janzten when it came to rocking new swimwear. And now, the brand has been getting more modern and creative with its pieces.
Lacoste
If you like to keep it preppy, check out Lacoste. This brand has been pretty popular for generations for its polo shirts and sportswear. They slowly expanded and now offer eyewear, perfume, footwear, etc.
Related: 15 Style Rules Every Woman Over 60 Needs for a Timeless Look
Van Heusen
During the boomers’ time, Van Heusen has been synonymous with men’s workwear. This is where you can find sleek men’s dress shirts that feature their iconic “soft-folding collar.”
Related: 15 Workwear Brands To Elevate Your Style in 2025
The North Face
Another brand for millennials who are outdoor enthusiasts out there is The North Face. Named from the coldest mountain, this brand also ensures quality jackets and outerwear that will bring you comfort.
Discover stunning winter outfit ideas on my LTK Shop here.
London Fog
London Fog is for you if you’re on the hunt for sleek and classy trench coats. It hit its peak popularity during the 1950s and 60s and has been present in the fashion industry until now for every following generation to try out.
Related: 15 Easy Ways to Look Instantly Put-Together in 2025
Champion
Are you more inclined to sportswear? Say less– the brand Champion is one of your top choices. This was a popular choice for boomers during the mid-20th century and continues to leave its mark on modern fashion now.
Not sure what to wear this season? Discover affordable outfit ideas on my Amazon Storefront!
Hanes
For basics, boomers swear by Hanes. Until today, the brand showcases timeless basics, innerwear, sports shirts, and more!
Related: 15 Statement Accessories Boomers Used to Elevate Their Style
Brooks Brothers
The brand Brooks Brothers has been popular for their ready-to-wear pieces and has been a symbol of timeless menswear. It’s a high-end luxury brand founded in 1818 that still delivers classy elegance, not just for men now, but for everyone!
Related: Over 50? These 15 Style Mistakes Are Aging YouโToss Them Now
Esprit
Esprit is a great brand that offers apparel essentials for men, women, and children. It includes sportswear, swimwear, eyewear, timewear, socks and tights, and just about anything people need.
Related: 15 Timeless Beauty Secrets That Worked Then and Still Work Now
Gloria Vanderbilt
Another brand that has specialized in denim jeans since the post-boomer era is Gloria Vanderbilt. Even though it was past the baby boomer era, this brand has greatly influenced the late boomers, especially with its iconic blue jeans.
Related: 15 Boomer Habits That Younger Generations Canโt Stand Anymore
Searsโ Roebuck
Last but not least is the brand Sears Roebuck. The brand is also known for its impressive ready-to-wear clothing, but it is even more amazing now that it also sells home appliances, tools, and more!
Related: 15 Garage Sale Finds That Might Make You Rich Overnight
Disclaimer: This list is solely the authorโs opinion based on research and publicly available information.
15 Statement Accessories Boomers Used to Elevate Their Style
Do you ever wonder what statement accessories our moms and grandmas wore to elevate their OOTDs before? I do, too! Check out these 15 statement accessories that were just every womanโs favorite go-to before.
Read it here: 15 Statement Accessories Boomers Used to Elevate Their Style
15 Boomer Habits That Younger Generations Canโt Stand Anymore
Boomers, we need to talk. While your generation paved the way for a lot of things, some habit have overstayed their welcome. Itโs time to let it go and stop grating on the nerves of the younger generations. Here are 15 habits we need you to leave behind!ย
Read it here: 15 Boomer Habits That Younger Generations Canโt Stand Anymore
100+ Modern Winter Outfits That Are Anything But Frumpy
Still reaching for the same tired winter looks? Donโt let frumpy outfits define your styleโthese 100+ modern winter outfits will keep you warm and effortlessly stylish. You deserve better than boring this season!
Find it here: 100+ Modern Winter Outfits That Are Anything But Frumpy
You’ll love these related posts:
- 15 Style Rules Every Woman Over 60 Needs for a Timeless Look
- 15 Things Hiding in Your Closet That Are Ruining Your Style!
- 15 Genius Money-Saving Hacks Every Frugal Mind Should Know
- 15 Retro-Chic Trends That Never Went Out of Style
- 16 Mind-Blowing Things Boomers Lived Through That Gen Z Canโt Imagine