This post may contain affiliate links which means I will get a commission if you make a purchase at no additional cost to you. As an Amazon Associate I earn from qualifying purchases. Please read my disclosure for details.
The long awaited Sephora Beauty Insider sale is finally here. The excitement and thrills are in the air as we prepare to score this season’s best deals from Sephora. This Sephora VIB sale of 2020 promises nothing but the best for beauty lovers and Sephora shoppers.
But here’s the catch! You have to be a member of the Sephora Beauty Insider Loyalty Program (free to join) to shop this Sephora VIB sale. Products from brands we know and love like Nars, Fenty Beauty, Drunk Elephant Tatcha and more are part of this year’s sale at up to 20% off.
Stuck up on everyday essentials, summer must-haves, and use this sale to try out new products you’ve had your eyes on for some time. Not sure what to buy during this 2020 Spring Savings Event? Keep reading?
Due to the shutdown of all Sephora’s in-store outlets as a result of the global crisis, this year’s Sephora Spring Savings Event (aka Sephora VIB Sale) will be conducted strictly online. Loyal Sephora Insiders (here’s how to join) can use this discount code SPRINGSAVE to apply the coupon to their order.
This discount code allows tier level members of the Beauty Insider Loyalty Program, Rouge, VIB, and Beauty Insider to get their favorite products from Sephora at 20%, 15%, and 10% discount rates, respectively.
Here are answers to common questions and everything you need to know about the 2020 Sephora VIB sale. I’ve also highlighted my top 5 recommended products worth buying from each of the following categories: Makeup, Skincare, Haircare, and Beauty Tools.
Everything You Should Know About The Sephora Spring Savings Event
When is Sephora VIB Sale 2020?
The 2020 Sephora VIB Sale starts for each Insider tier level on different days.
Rouge: April 17 – May 1
VIB: April 21 – April 29
Beauty Insider: April 23 – April 27
During the Sephora Spring Savings Event, there are different dates for the three membership tier levels (Rouge, VIB, and Beauty Insider) of the Beauty Insider Loyalty Program, as seen in previous years, and they differ every year.
- In 2018, the date of the Rouge tier sale was April 13th – April 16th, April 20th – April 23rd, 2018. VIB and Beauty Insider were April 20th – April 23rd, 2018.
- In 2019, the Rouge sale date was April 24th – May 6th, 2019, while VIB and Beauty Insider sale date was May 2nd – May 6th, 2019.
- Now this year 2020, the Sephora Spring Savings Sales date for Rouge level is April 17th – May 1st. For VIB level, the sale date is April 21st – 29th, while the Beauty Insider level sale date is April 23rd – 27th.
How Long Does Sephora’s VIB Sale Last?
The Sephora’s VIB sale lasts approximately for 15 days for Rouge members of the Beauty Insider Reward Program. For VIB members, the deals last for nine days, and for Beauty Insiders, the Sephora VIB sale lasts for just five days. View this year’s sale here.
How Does Sephora VIB Sale Work?
To claim the 10-20% discount during the Sephora VIB sales, you have to be a registered member of the Sephora Beauty Insider Reward Program, which is free. The three tiers are:
- Beauty Insider
- VIB Rouge
Everyone starts as a Beauty Insider, which is the beginner level. This tier offers a 10% discount on products during Sephora annual sales plus you get a free Sephora birthday gift each year. To be part of this level, all you have to do is register and you automatically on this level.
The second tier is the VIB level. To attain this level, you must spend a minimum of $350 online or in Sephora retail stores. This tier level offers 15% off on most products, plus an annual birthday gift during the month of your birthday (details here).
The Rouge level is the highest level with 20% off on most products and early access to sales like this Spring Savings Events. Plus you get an exclusive birthday goodie each year. To get to this level, you must spend at least $1,000 or more within a calendar year. You must maintain that yearly spend each year to retain the Rouge membership level.
What Is The Code For Sephora VIB Sale?
The code for all Beauty Insider Loyalty Program members for Sephora VIB sale is SPRINGSAVE, and the promo code is valid on all purchases with some exceptions. Please note that the coupon code will work when your tier level is eligible to shop the sale.
Are There Any Exclusions During The Sale?
Yes, there are a few exceptions during the Sephora VIB sale, and they include:
- The sales offer is not valid on jcp.com or in Sephora stores in JCPenny stores.
- You are limited to one Dyson item per transaction.
- You are limited to five Morphe items per SKU per transaction.
- The sales offer is not valid on MAC Cosmetics, VIVA GLAM products, and The Ordinary products.
- The sales offer excludes in-store services (all stores are currently closed).
- The sale excludes previous purchases, purchasing gift cards, and gift wrapping.
- Taxes, shipping, and handling services are also not included in the sales offer.
- The offer does not have any cash value.
- The offer is not valid for shipments outside the USA and Canada.
- You cannot combine sale offers with other rewards and offers on Sephora.
- Sephora and JCPenny employees are not allowed to be part of the sales offer.
Can you use Sephora VIB code more than once? Can I use the Sephora VIB Sale coupon several times?
Yes, you can use the Sephora VIB code more than once during the sales period. So make sure you take advantage of this long-awaited sale and applicable discount while you can.
Can you use more than one discount code during the 2020 Spring Savings Event?
Sephora releases a particular promo code for the VIB sales, and that is the only code you can use during the sales period. As stated in the exceptions for the VIB sales, you cannot combine your other rewards and offers as a member of the Beauty Insider Loyalty Program with VIB sales code during the Sephora Spring Saving Event.
Where can you shop the 2020 Sephora Spring VIB sale?
This year, the Sephora 2020 Spring VIB sale will be conducted solely online as a result of the shutdown of all physical Sephora stores. This move was necessary to protect staff and the public. You can find more information about this in the COVID-19 update from Jean-André Rougeot, President & CEO of Sephora.
How do I get the most out of Sephora?
There are many ways to get the most out of Sephora, and one of the top ways is to be part of the free Beauty Insider Reward Program.
Being part of the free loyalty program allows you to earn a point on every dollar you spend at Sephora, depending on the tier level you are under, and these points can be cashed in to get free products from Sephora Reward. It is essential to let your insider points accumulate to get the best out of it. You also get a gift from Sephora as a member of the loyalty program during your birth month.
Another way of making the most of Sephora is to search for Sephora promo codes, which gives you the best deals and discounts offered by Sephora. You can find some available codes and discounted products on the Sephora sales page and Sephora Beauty Page.
Do you like free samples? All you have to do is ask the Beauty Advisor during your next store visit. There might be a limit but I was able to get five different samples on some lip colors.
Limited free samples are also available online from the free samples page on Sephora. The current limit for online purchases is two per order. Add these complimentary samples to your shopping cart and they’ll be delivered with your order.
Another little known tip is to purchase discounted Sephora gift cards from a site like Raise.com. Or use your JCPenny gift cards to purchase items from a Sephora booth located inside JCPenny stores.
What to Buy During Sephora VIB Sale 2020
The big question is, “what should I buy from the Sephora sale?” I rounded up my top five products to buy during this Sephora VIB sale happening April 17th – May 1st, 2020. I narrowed it down to five to keep the list from getting overwhelming. Use this sale to stock up on discounted makeup, skincare, haircare and beauty tools.
BEST OF SEPHORA VIB SALE: MAKEUP & BEAUTY
From pink to purple, mauves, reds, champagne, burgundy, and neutrals all represented in shade names like passion, intense, pure love, soul, dream, and various other terms that come with a healthy relationship.
This Love Palette by Natasha Denona is made with pigment-packed formula and high-quality ingredients that create soft tones for a smoothly blended, long-lasting eye-shadow look.
This award-winning Nars Laguna Bronzer Powder is one of the best-selling makeup products on Sephora to get during the Sephora VIB sale.
The bronzer gives you a beautifully natural sun-kissed, shimmering long-lasting glow with a sand-wave design and scented with NARS’s signature French Polynesian Monoi de Tahiti oils.
It is sheer and very buildable, and it does not cake on the skin. It is a known fact that the NARS Laguna Bronzer Jumbo Powder has a cult following that makes it so desirable to try out. A limited-edition bronzer with the power to create a natural radiant glow look and perfect for all skin tones is one to add to your cart during this VIB sale.
Ranked as one of the raved about top-selling mascaras all across beauty retailers, the Too Faced Better Than Sex Mascara is an award-winning cult-favorite makeup product to get this 2020 Spring Savings Event.
Voted the Best Smudge-proof and Separating Mascara, the Better Than Sex Mascara is formulated with collagen-fuelled, carbon black film-forming polymers which separate, coats, and curls each lash to perfection. It is cruelty-free and waterproof for a long-lasting look.
Better Than Sex Mascara is gentle on the lashes, reduces lash loss, and also provides volume and a more dramatic look with every coat application. If you want luscious lashes that reach exciting heights, this is your new best friend.
Looking for a foundation with a difference and a cult following, the Fenty By Rihanna Pro Filt’r Foundation speaks for itself in the makeup industry. What is there not to love about this foundation? From its sheer matte finishing to its 50 shades of awesomeness, buildable ability.
Also, the remarkable fact that this Pro Filt’r Soft Matte Longwear Foundation is Rihanna’s Favorite and bestselling foundation that changed the game for Fenty makes it even more worth it to have the spring sale.
The foundation is perfect for natural-looking makeup and application is a breeze. The award-winning Best Full Coverage Foundation is oil-free and resistant to sweat and humidity (source).
It gives the skin an instantly smooth, pore-diffused, shine-free finish that quickly builds to medium to full coverage as described by Fenty Beauty By Rihanna.
Laura Mercier’s cult-favorite setting powder remains a fave go-to setting powder for all makeup lovers, myself included. The Laura Mercier Translucent Loose Setting Powder comes with a super smooth applicator that blends effortlessly on the skin, and it sets your makeup with sheer matte finishing for up to 12 hours.
This Best Translucent Powder is easy-to-apply, oil-free, non-cakey setting powder holds foundation in place (source). It keeps oily skin in check and blurs imperfection, and minimizes pore appearances and uses pearl pigments to give the skin a naturally luminous finish.
The setting powder comes in light and medium-deep hues for every skin tone and type. It is finely milled, weightless, and doesn’t add texture to the skin, and all these qualities make it a must-have setting powder to add to your must-have list.
BEST OF SEPHORA VIB SALE 2020: SKINCARE
Being one of the most recommended anti-aging cream and one of Tatcha’s best-selling products with a near-perfect five-star rating, The Water Cream By Tatcha is a must-have for hydrating and improving skin and leaving it soft, poreless-looking and radiant.
This product is one to have this season as it is made with Tatcha’s Japanese anti-aging superfoods: green tea, algae, and rice. They prevent signs of premature aging, restores healthy-looking radiant skin, moisturizes the skin, and increases its water retention.
The formula is made with Japanese wild rose, which is known to help even out skin texture, and Japanese leopard lily, to control any excess oil to prevent breakouts.
Tatcha The Water Cream was voted clean by Sephora with no harmful chemical ingredients in its formulation. Tatcha’s The Water Cream is a best selling moisturizer that remains true to its name (source). The consistency is gel-like and lightweight but packs a hydrating punch, which is perfect for a very oily, acne-prone skin and very good for the winter season.
Another must-have is this skincare treatment by Dr. Dennis Gross. The Skincare Alpha Beta Universal Daily Peel comes in AHAs and BHAs peel pads for exfoliation and collagen stimulation, removing dead cells, refreshing the skin, hoovering out the contents of clogged pores and improving uneven tone and skin texture.
This two-step daily treatment includes a step 1 packed with rejuvenating powerful yet gentle exfoliating acids. And a step 2 that controls the alpha hydroxy acid activity, delivers anti-aging actives that nourish skin while keeping it balanced, smooth, and radiant – perfectly prepped for a more effective skincare routine.
The daily peel is also rich in glycolic acid, salicylic acid, and lactic acid, and it is cruelty-free and gluten-free.
The Ole Henriksen 3 Little Wonders has the power to transform your skin, brightens, firm skin, even skin tone, smooth texture, reduce wrinkles, and keeps the skin hydrated at all times.
The 3 Little Wonders set includes the Truth Serum, a top-selling Ole Henriksen age-defying serum, that keeps skin bright and firm and fully hydrated all day. It also consists of the Sheer Transformation Perfecting Moisturizer that is responsible for refining uneven skin tone and texture.
The Invigorating Night Transformation Gel will give your skin a more youthful look. These products combined treat all signs of aging and skin deterioration, and they work independently of each other as well as work together correctly. They are suitable for all skin types.
According to Ole Henriksen, using these 3 wonder products will transform your skin in 7 days, and they are easy to use skincare products for morning and night.
The Laneige Lip Sleeping Mask will leave your lips feeling the softest it has ever been. This lips moisturizer is perfect for the changing weather and comes in five amazing options – Berry, Vanilla, Apple, Grapefruit, and Sweet Candy jars.
They are all formulated with hyaluronic acid, minerals, antioxidants and vitamin C, shea butter and fruit extracts. Application on your lips is mess-free thanks to the excellent applicator.
The Lip Sleeping Mask can also be used as a lip balm if you want. Not sure if this product is for you? Here’s what 9,000 customers are saying about the Laneige’s Lip Sleeping Mask. This Best Lip Treatment Beauty Award recipient, it is sure to moisturize, plump, and soften your lips overnight (source).
Own your very own glow self-tanning kit and make your tanning dreams come true with this Isle of Paradise Own Your Glow Kit this season, and get ready for radiant-looking skin.
According to the Daily Mail, the cult brand was Boots’ most prominent and most successful self-tan launch ever, and their new Own Your Glow Campaign is leading the charge for body positivity promoting self-love for all body sizes.
The kit includes the medium Self Tanning Drops for a custom self-tanning look, Self Tanning Water for a hydrating glow, and Applicator Mitt. For those who love to try out something intriguing, Isle of Paradise Own Your Glow Kit was made for you. This self-tanner is super easy, fun, and affordable.
BEST OF SEPHORA VIB SALE 2020: HAIRCARE
Keep your hair looking fuller and healthier with the Drunk Elephant T.L.C Happi Scalp Scrub thanks to the AHA/BHA acids that help exfoliate the hair and remove dead cells for more robust hair growth and look.
Drunk Elephant does not disappoint with its skincare products. And this hair care scrub is no different. This clean product boasts of almost five-star rating backed with some of the best customer reviews.
Use this scrub to clean out buildup caused by styling products, nourish your scalp, keep your hair flake-free, balanced and rejuvenated.
As inscribed on the product bottle, Olaplex Hair Perfector No. 3 repairs and strengthens all hair types giving it a natural feel and look. This is the Olaplex hair product that has been used and applauded by Kim Kardashian. So many people swear that this hair treatment saved their badly damaged hair.
The Olaplex Perfector is a total game-changer for hair care. This product is not a conditioner but a pre-shampoo treatment that relinks the broken disulfide bonds in damaged hair. This formula is made to work with every hair type, providing a real, structural repair that works from within.
A product representing and living up to its name as the perfect hair dry shampoo, no wonder beauty bloggers and enthusiasts have a lot of good things to say about this product.
The living Proof Perfect Hair Day Dry Shampoo is a dry shampoo that is silicone-free, paraben-free, and cruelty-free with the power to clean your hair (source). It eliminates all unnecessary and hazardous effects lingering in the hair and makes your hair feel good, leaving a pleasant scent throughout the day.
Living Proof PHD Dry Shampoo is the #1 Prestige Dry Shampoo. It removes grease, sweat, and oil from your hair and adds the adequate texture your hair needs to glow and feel good. It remains the top of the chart on Sephora’s best sellers list of hair care products (source).
Clinically proven to repair damaged hair just after two uses, vegan, cruelty-free, and declared clean by Sephora, the Briogeo Don’t Despair, Repair! Strengthening Treatment Hair Oil is top of the list when it comes to Sephora’s best selling product to have this VIB sales season. What’s so special about this product?
This silicone-free, lightweight oil is packed with essential hair essentials like Ceramides that replenish phospholipids that help rejuvenate the hair and strengthen the hair cuticles.
It also contains Macadamia Nut Derivative, which provides a silky texture and increases shine and Rose Flower Oil, which is an antioxidant-rich emollient, rich in vitamins and minerals. This brand is also part of the Sephora birthday freebie this year.
A versatile hair beautifying treatment oil that is fortified with four precious oils; maize, procaxi, argan, and camellia. The Kerastase Elixir Ultime Oil Serum leaves your hair soft, conditioned, glossy, nourished, lightweight, radiant, and, most of all, protected.
It can be used as a pre-wash hair treatment or as a leave-in conditioner, no wonder it is regarded as a versatile hair care product.
This Oil Serum promises to revive the natural strength of hair, providing nourishment deep into the hair fiber for the ultimate hair shine. Want to try something new? This luxury hair restorative elixir serum for hair growth and nourishment is a fine choice this sale season.
BEST OF SEPHORA VIB SALE: BEAUTY TOOLS
Looking for a skincare tool to help combat wrinkles? The Nuface Mini Facial Toning Device is a great option. I saw a noticeable difference after just one treatment at their pop-up store. I also own the NuFACE FIX Line Smoothing Device but I find that treatment takes longer with the smaller ball head.
The Nuface Mini Facial Toning Device helps improve facial contour, uneven skin tones, and reduces wrinkles. This petite microcurrent neuromuscular stimulation toning device mimics a facelift by tightening, lifting, and smoothening the skin with a skin-deep effect. This device is easy to use, and a good anti-aging solution.
Since we are limited to one Dyson product during this Sephora VIB sale, you might as well get your hands on this best-selling Dyson Hair Straightener. The Dyson Corrale Hair Straightener is the answer to your hair straightening problems.
The straightener is cordless, the flat iron plates are flexible that prevents hair clamping and shapes around the hair. The technology is quite incredible with a regulator that monitors heat on the hair while reducing damage to the hair but still achieves that straight or wavy look you need.
Makeup brushes are essential for a flawless look. This Ready To Roll brush set from Sephora is cruelty-free and includes a set of 10 high-quality brushes.
With all 10 individual brushes, you have everything you need for your complete makeup routine in one swoop. It comes in a faux leather roll-up case that makes it super handy and easy to carry and use. Your makeup goal just became effortless and chic with this Ready To Roll Brush Set from Sephora.
Awarded the Best Curling Iron by Glamour, the Dyson Airwrap Styler is a game-changer from the Dyson Corrale Beauty Technology Collection that dries, straightens and curls the hair all at once. Though the result may vary based on different hair types, it gives a healthy-looking curl on hair without using extreme heat, and it is easy to use and lightweight.
Get a professional hair look with the Dyson Airwrap Styler. The Dyson AirWrap Styler has become one of the world’s most coveted multi-tool hair stylers. Though it’s a tad more expensive to get on a typical day, you can get it cheaper during this Sephora VIB sale.
A Best of Beauty award winner with a large cult following, The Original Beauty Blender has become an essential makeup tool for makeup artists and beauty lovers. This makeup sponge is not only handy and easy to use but made of high-quality products that make it last longer.
Created in classic pink, The Original Beauty Blender has evolved to include various colors making it a top-seller on Sephora. The edgeless shape of the non-latex skin-perfecting makeup sponge ensures a streak-free application.
Other Frequently Asked Questions about Sephora Spring Savings Event
In the past, Sephora VIB Sale happened both in-store and online. But on 3/31/20, Jean-André Rougeot, President & CEO of Sephora announced that following guidance from the public health authorities all Sephora stores will remain closed in response to the COVID-19 update pandemic. So the 2020 Sephora VIB sale will be strictly online.
Yes, Sephora is having its biggest sale of the season, The Sephora Spring Savings Event for Sephora Beauty Insiders starts from April 17th to May 1st, 2020 and varies for each membership tier level. Preview the sale here and join Beauty Insider for free here to take advantage of this sale.
The Sephora VIB Sale is as good as it was hyped up to be. Consider getting Urban Decay All Nighter Setting Spray, Tatcha Featherweight Primer, Anastasia Brow Wiz, Benefit Cosmetics They’re Real! Mascara, Dyson Airwrap Styler, Drunk Elephant The Littles, and Fenty Beauty Pro Filt’r Foundation. See below for more recommendations.
To get free stuff from Sephora, make sure you become a Beauty Insider (free to join here). Each year during your birthday month, you’ll receive a free birthday gift in-store without purchase or online with purchase (no minimum). You also rack up points with your purchases that can be redeemed for more free goodies. Don’t forget to add your two complimentary product samples to your online order.
I hope you found this post helpful in answering all your burning questions about the 2020 Sephora VIB Sale and Spring Beauty Insider Event. Happy shopping!
PIN FOR LATER!