Ulta Gorgeous Hair Event 2020 Sale: Everything You Should Know about Ulta Beauty Steals
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We can finally say goodbye to summer and hello fall and winter. I don’t know about you but I’m ready for the change and the epic sales happening this fourth quarter of the year. One of such epic sales is the Fall 2020 Ulta Gorgeous Hair Event with a whooping 50% off Ulta daily Beauty Steals.
This amazing sale will last from October 4th through October 24th highlighting 24 hours of Beauty Steals from professional haircare brands like T3, Bed Head, Revlon, Tgin, Not Your Mother’s, Curlsmith, Devacurl, Instyler, Tigi, It’s A 10 and more.

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The 2020 Ulta Gorgeous Hair Event Sale starts
NOW!
Like the Ulta 21 Days of Beauty Sale, Ultamate Rewards members with Diamond and Platinum status get free shipping with the addition of $10 Beauty Steal to their shopping cart. Not an Ultamate Rewards member yet? Join for free here.
TABLE OF CONTENT
What’s the catch? With one-day-only beauty steals at 50 percent off, the daily Beauty Steals are only available for 24 hours or while supplies last, whichever comes first.
Ulta Gorgeous Hair Event 2020 Calendar
ULTA BEAUTY STEALS: WEEK 1
Sunday, October 4
- BIO IONIC 10X Pro Straightening & Styling Iron NOW $115 | reg $230
- PUREOLOGY Strength Cure and Best Blonde 9.0 oz (excludes jumbos) NOW $15-16.50 | reg $30-33
- PATTERN Conditioners (excludes jumbos) NOW $12.50 | reg $25
Monday, October 5
- WELLA Brilliance Care (excludes liters) NOW $8.25-14.70 | reg $16.50-29.40 (online only)
- AG HAIR Entire Brand NOW $1.50-32.50 | reg $3-65 (online only)
- UBERLISS Entire Brand NOW $7.50 | reg $14.99 (online only)
- BED HEAD Smooth Operator Straightening Heat Brush NOW $25 | reg $49.99 (online only)
Tuesday, October 6
- LIME CRIME Entire Brand (excludes makeup) NOW $7-8 reg | $14-16 (online only)
- L’ANGE Ondulรฉ Curling Wands NOW $44.50 | reg $89 (online only)
- HEMPZ Haircare NOW $4.99-14.97 | reg $9.99-29.95 (online only)
- IGK Offline 3-Minute Hydration Hair Mask NOW $19 | reg $38 (online only)
Wednesday, October 7
- PHYTO Entire Brand NOW $9.50-47.50 | reg $19-95 (online only)
- KLORANE Shampoos and Conditioners NOW $9-16 | reg $18-32 (online only)
- EVERPRO Entire Brand NOW $4.99 | reg $9.99 (online only)
- PAUL MITCHELL Express Ion TurnStyle+ 1″ Rotating Iron NOW $50 | reg $100 (online only)
- MATRIX Select Biolage Masks (excludes 16.9 oz) NOW $7.50-10 | reg $15-20 (online only)
Thursday, October 8
- RUSK Entire Brand NOW $2.47-10.75 reg $4.95-21.50 | (online only)
- OUIDAD Select Stylers NOW $11-25 reg $22-50 | (online only)
- ALTERNA Caviar Anti-Aging Replenishing Moisture CC Cream 5.1 oz NOW $21 | reg $42
- GOLD ‘N HOT Professional Ionic Soft Bonnet Dryer NOW $25 | reg $49.99 (online only)
- THE SALON AT ULTA BEAUTY All Color Glosses reg $45-90
Friday, October 9
- ELCHIM 3900 Healthy Ionic Hair Dryer NOW $99.50 | reg $199
- DPHUE All Root Touch Up NOW $14-16 | reg $28-32
- WE ARE PARADOXX Select Hair NOW $12.50-20 | reg $25-40 (online only)
- DRYBAR Sparkling Soda Shine Mist NOW $14 | reg $28 (online only)
- PUREOLOGY Select Items (excludes liters) NOW $4.50-16 | reg $9-32 (Diamond/Platinum Exclusive – online only)
Saturday, October 10
- BED HEAD A Wave We Go Adjustable Deep Waver NOW $19.99 | reg $39.99
- BUMBLE AND BUMBLE Bb. Hairdresser’s Invisible Oil Soft Texture Finishing Spray NOW $16 | reg $32
- IT’S A 10 Miracle Hair Mask 17.5 oz NOW $26.49 | reg $52.99
ULTA BEAUTY STEALS: WEEK 2
Sunday, October 11
- CHI FOR ULTA BEAUTY Ceramic Irons 1″ Pink or Red NOW $49.97 | reg $99.95
- THE MANE CHOICE Entire Brand NOW $5.99-13.99 | reg $11.99-27.99
- REDKEN Leave in Treatments NOW $11-18 | reg $22-36
Monday, October 12
- NATURE LAB TOKYO Shampoo and Conditioner NOW $7 | reg $14 (online only)
- MANIC PANIC Entire Brand NOW $4.74โ7.99 | reg $9.49-15.99 (online only)
- T3 Convertible Collection NOW $47.50-50 | reg $95-100 (online only)
- GROW GORGEOUS Serums NOW $17.50-25 | reg $35-50 (online only)
Tuesday, October 13
- SHEA MOISTURE Hair Masques NOW $6.74 | reg $13.49 (online only)
- MACADAMIA PROFESSIONAL Select Repair Masques NOW $18 | reg $36 (online only)
- SEXY HAIR Select Items NOW $9.47-9.97 | reg $18.95-19.95 (online only)
- VOLT Instant Beard Color NOW $14 | reg $28 (online only)
- BLONDME Shampoos, Conditioners & Masks NOW $10-26.50 | reg $20-53 (online only)
Wednesday, October 14
- NIOXIN Select Treatments NOW $20.50-26.95 | reg $41-53.90 (online only)
- EVA NYC Spectrum Far-Infrared 1″ Styling Iron NOW $39.99 | reg $79.99 (online only)
- PRAVANA Leave-In Treatments & The Perfect Blonde Masque NOW $9.99-11.49 | reg $19.99-22.99 (online only)
- EVA NYC Select Texture Sprays NOW $5.99 | reg $11.99 (online only)
Thursday, October 15
- TANGLE TEEZER Original Detangling Hair Brushes NOW $6 | reg $12
- AQUAGE SeaExtend (excludes liters & travel) NOW $12.50-28 | reg $25-56 (online only)
- BOSLEY Entire Brand NOW $9-22.50 | reg $18-45 (online only)
- DEVACURL Select Stylers (excludes liters) NOW $12-14.50 | reg $24-29
- DEVACURL DevaFuser Universal Diffuser For All Curlkind NOW $25 | reg $50
Friday, October 16
- COLOR WOW Root Cover Up NOW $17.25 | reg $34.50
- HASK Entire Brand NOW $1.49-4.49 | reg $2.99-8.99 (online only)
- TYME Select Items NOW $10-30 | reg $20-60 (online only)
- HOT TOOLS Professional Black Gold Multi-Styler Heated Brush NOW $49.99 | reg $99.99
- MATRIX Biolage Hydrasource Jumbos NOW $15-16 | reg $30-32 (Diamond/Platinum Exclusive – online only)
Saturday, October 17
- INSTYLER TURBO MAX Ionic Dryer NOW $49.99 | reg $99.99
- IGK Thirsty Girl Coconut Milk Leave-In Conditioner NOW $14 | reg $28
- FEKKAI Full Blown Volume Collection NOW $10 | reg $20
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ULTA BEAUTY STEALS: WEEK 3
Sunday, October 18
- T3 Cura Luxe Hair Dryer NOW $142.50 | reg $285
- TGIN Entire Brand (excludes packets) NOW $5.99-8.99 | reg $11.99-17.99
- MATRIX Total Results Masks NOW $12 | reg $24
Monday, October 19
- CHI Haircare (excludes liters & travel) NOW $3-24.75 | reg $6-49.50 (online only)
- SEED PHYTONUTRIENTS Haircare NOW $9-14 | reg $18-28 (online only)
- NATURALICIOUS Entire Brand NOW $6-38 | reg $12-76 (online only)
- OLIVIA GARDEN EcoHair Collection NOW $7.97-11.47 | reg $15.95-22.95 (online only)
- CHI Lava Curl Shot NOW $64.99 | reg $129.99 (online only)
Tuesday, October 20
- KERATIN COMPLEX Select Styling NOW $15-21.50 | reg $30-43 (online only)
- MARC ANTHONY Entire Brand NOW $1.49-4.49 | reg $2.99-8.99 (online only)
- FOUR REASONS COLOR MASK Hair Toning Treatment NOW $14 | reg $28 (online only)
- SULTRA Entire Brand NOW $44.50-94.50 | reg $89-189 (online only)
- ALTERNA Caviar Shampoo and Conditioner (excludes jumbos) NOW $17 | reg $34 (online only)
Wednesday, October 21
- BONDI BOOST Best Sellers (excludes 16.9 oz) NOW $9.97-11.97 | reg $19.95-23.95 (online only)
- CAKE Entire Brand NOW $1.49-4.49 | reg $2.99-8.99 (online only)
- FRIZZ DEFENSE Entire Brand NOW $6.49-34.99 | reg $12.99-69.99 (online only)
- BIOSILK Entire Brand NOW $7.75-24.75 | reg $15.50-49.50 (online only)
- REDKEN Oil for All Invisible Multi-Benefit Oil NOW $17 | reg $34 (Diamond/Platinum Exclusive – online only)
Thursday, October 22
- JOICO K-PAK Color Therapy Treatments NOW $11.25-15.99 | reg $22.50-31.99
- VOIR Entire Brand NOW $10-17 | reg $20-34 (online only)
- CURIOUS BRUSHES BY NICK STENSON Entire Brand NOW $19.99-29.99 | reg $39.99-59.99 (online only)
- SEBASTIAN Dark Oil Collection (excludes liters) NOW $9-24 | reg $18-48 (online only)
- THE SALON AT ULTA BEAUTY Signature Haircut & Style | reg $45-95
Friday, October 23
- HOT TOOLS NanoCeramic Curling Irons NOW $29.99 | reg $59.99
- MADISON REED Radiant Hair Color Kits NOW $13.25 | reg $26.50
- NEUMA Entire Brand NOW $5-30 | reg $10-60 (online only)
- DEVACURL Super Stretch Coconut Curl Elongator NOW $15 | reg $30 (online only)
Saturday, October 24
- CROC LED Black Titanium 1″ Flat Iron NOW $49.50 | reg $99
- KENRA PROFESSIONAL Shampoos & Conditioners (excludes jumbos) NOW $8-9.50 | reg $16-19
- CURLSMITH Select Stylers (excludes jumbos) NOW $13-13.50 | reg $26-27
I hope you found this comprehensive guide showcasing everything you need to know about the Gorgeous Hair Event helpful. Don’t forget to set your alarm and mark your calendar! ๐
2020 Ulta 2 for $22+ offers
The Ulta 2 for $22+ promotion allows you save more when you add a regular size shampoo and conditioner to your shopping cart during this special event. Brands included in this special promotion include Biolage, Redkin, Paul Mitchell, Nioxin, and more (full list here).
As a note, you cannot mix and match brands with this special sale and it excludes liters, jumbos, tween, travel, styling, promo packs, value packs, and clearance items.
Frequently Asked Questions About Ulta Gorgeous Hair Event Beauty Sale
When is Ulta Gorgeous Hair Event 2020?
The fall 2020 Ulta Gorgeous Hair Event runs October 4th through October 24th, 2020. The Spring 2020 Gorgeous Hair Event was May 10th through 30th, 2020. See today’s Beauty Steals here.
How often does Ulta Gorgeous Hair Event happen?
Ulta’s Gorgeous Hair event happens twice a year in May, usually on Mother’s Day and in October. View the 2020 Fall sale on this page.
What time does the Ulta Gorgeous Hair Event start?
The 24-hour daily haircare beauty steals start at 12:00 am CT and end at 11:59 pm CT daily.
What can I buy during the Ulta Gorgeous Hair Event sale?
How long does the the Ulta Gorgeous Hair Event Sale last?
The Gorgeous Hair Sale runs for 21 days (3 weeks). But you only have 24 hours to shop each dayโs deal showcasing 2-6 products at a can’t-miss 50% off.
How can you shop the Ulta Gorgeous Hair Event 2020 Sale?
You can shop Ulta Gorgeous Hair Event 2020 sale in store and online. Curbside Pickup is also available at select stores, which is an extension of the Buy Online Pickup in Store service that Ulta already offers (more here).
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