5 Reasons You Should NOT Switch to Flodesk in 2020!

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The internet is always buzzing with the latest and greatest. Surely, you might have heard Jenna Kutcher rave about Flodesk or you’ve read Forbes interview with Martha Bitar, one of the co-founders of this new email marketing platform.

Flodesk is the newest email marketing software built for creatives like fashion and beauty bloggers and small business owners. Is it too good to be true? Here are five reasons you should NOT switch from other email service software to this intuitive platform.

This new kid on the block promises an intuitive visual builder, sign up forms, and beautiful email templates that help creatives and small business owners grow their email list without costing a fortune. In fact, everyone gets a 30-day free trial (no credit card information required) and once you decide Flodesk is for you, you only pay the beta price of $19 a month!

Too good to be true?

Flodesk might be taking the internet by storm but before you switch from other email service providers like ConvertKit to Flodesk, there are a few things you SHOULD know. This post highlights 5 reasons you should NOT switch to Flodesk.

Louisa, why should I not switch to Flodesk? Glad you asked!

If you’ve ever considered on been on the fence about switching from ConvertKit or Mailchimp to Flodesk, these are 5 reasons you should not switch your email marketing provider.

5 Reasons You Should NOT Switch to Flodesk

1. You Don’t Want Beautiful Emails ?

Do not switch to Flodesk if you do not want beautiful emails. If you can’t stand beautiful emails, then this new email service provider is not a fit for you. Seriously, if you’re a creative (photographer, blogger, physical product seller…) you’d be leaving seriously moolah on the table by going with boring, plain-text emails.

If you’re keen about hooking your readers into your latest outfit, Etsy product, Photoshop presets… [fill in the blank] an engaging, visually appealing newsletter sucks people in all the way. This is what my Sunday Insider emails look like:

Flodesk email marketing software - Stunning Templates. Intuitive Email Builder. High-Converting Forms. Subscriber & Email Stats. Quick Workflow Setup. Fixed Price, Unlimited Subscribers. Visual Automation Builder. Easy Sign-Up Form Creation. Zapier and Shopify Integration… and more.
Flodesk email marketing software - Stunning Templates. Intuitive Email Builder. High-Converting Forms. Subscriber & Email Stats. Quick Workflow Setup. Fixed Price, Unlimited Subscribers. Visual Automation Builder. Easy Sign-Up Form Creation. Zapier and Shopify Integration… and more.

See the full email preview in your browser here.

2. You Like Paying More for Less ?

Do not switch to Flodesk if you like paying more for less. No one likes to pay more for less when it comes to quality (and for some, quantity). And email marketing is the same. If you’re a small, up and coming entrepreneur without the need for complex workflows, funnels, upsells, and all that jazz, you definitely want to give Flodesk a serious consideration.

For example, a fashion/beauty blogger or interior designer is usually more interested in connecting with their audience, developing a relationship, and generating affiliate sales/conversion than pushing products like a multi-million dollar business.

And here’s the scoop, this email marketing platform actually gives you all you need to get up and running getting your readers to know, like, and trust you. Rather than getting penalized to grow your list (like most email marketing providers do), this new email platform charges you one flat rate regardless of your list size.

I seriously was not joking when I said that I pay $19/month (beta price) for almost 5,000 subscribers. With ConvertKit, that would have cost me $79/month. For perspective, that’s $228 with Flodesk and $948 with ConvertKit on a month-to-month plan. Yikes!

Sounds too good to be true? Here’s a screenshot of my Flodesk email subscription. I switched from the month-to-month plan to an annual plan.

Does Flodesk sound too good to be true? Read this post FIRST to find out if this email marketing provider is right for you plus find out 5 reasons why you should not switch from other providers like Mailchimp to Flodesk.

You get one free month when you switch from a monthly plan to an annual plan (plus the 50% beta price). Psst! Don’t pay more for less 😉

3. You’re Obsessed with HTML Codes [yuk!]?

Do not switch to Flodesk if you love, love, love HTML codes. Unless you were born a coder or programmer, there’s no reason to love HTML editor (sorry, twin sis!). Seriously, I had to learn how to create and add HTML codes to get my emails looking more engaging with ConvertKit.

Before the recent ConvertKit update, I had to copy and paste a line of code every time I created an email just to add a clickable button to my newsletter. Result? A dislike and slight dread of writing emails.

With Flodesk, HTML codes are nonexistent. I’m not joking. Do you want a button? One-click and done. Want to integrate your latest Instagram photos? Super easy. Need a photo grid? Done, done, done!

Writing emails is way more fun now than ever before. In fact, I look forward to writing my weekly newsletter every weekend. And my engagement was been amazing. ?

Ready to build an email list of subscribers that like, know, and trust you? Flodesk is the latest marketing software that allows you to send beautiful emails that people would love to get with an intuitive interface devoid of annoying HTML codes.

4. You Want an All-in-One Solution ?

Do not switch to Flodesk if you want an all-in-one solution. As the saying goes, a jack of all trade is a master of none. If you want a program that delivers you content, accepts payment, manages giveaways, and every other thing under the sun, Flodesk will be your worst nightmare. Why? This email service was created with one goal in mind: to create beautiful emails people want to read.

Yes, with the latest Zapier and Shopify integrations, you can connect other software you use to supercharge your email marketing with Flodesk.

But most creatives, especially those building their list and cultivating a relationship, could care less about InfusionSoft-like features. And when you do need the bells and whistles, you’ve got Flodesk integrations to do the heavy lifting for you.

Flodesk x Zapier Integration

5. You Want to Work Harder (not Smarter) ?

Do not switch to Flodesk if you like repetitive manual labor that makes you work harder instead of smarter. Ok, this might be a stretch as most people that do email marketing are savvy enough to automate their workflow with their email service provider.

If you’ve ever wondered how to easily and quickly create a sequence of emails that drips slowly over a period of time to your audience, you’ll fall in love with Flodesk.

Sure, ConvertKit has workflow but that bad boy got so complicated, I was close to throwing in the towel a few times. In Flodesk’s own words, “Email marketing just got intuitive.”

Craving more? Here are some related posts you’ll love:

Drop your email address below to see what my Flodesk emails look like:

[Bonus] 6. You’re Old School ??

And because I love unexpected bonuses, here’s a bonus one for you! Do not switch to Flodesk if you’re old school and like being stuck in the past.

In today’s technologically-driven world, we are always on the lookout for features that will make our lives easier and more efficient. You don’t want to be a Blockbuster in the era of Netflix, that mindset might do you more harm than good.

While I was a dedicated, cash-paying user of ConvertKit, I was intrigued by Flodesk when I first heard about them. A no-hassle, free 30-day trial (and the promise of this 50% lifetime discount) was all it took to get me to switch from ConvertKit to Flodesk.

At the end of the day, we all have to make a decision on which platform we think best suits our needs. For creatives, Flodesk currently offers the best bang for your bucks.

So, yup you read the blog title right. Flodesk is not for everyone and may not even be for you. I recently ended my 4 years relationship with ConvertKit ($79/month, up to 5,000 subscribers) and locked-down the lifetime Flodesk beta price ($19/month, unlimited subscribers).


  • your blog or small business is visually focused (fashion, beauty, decor, recipes, photography).
  • you don’t like HTML codes.
  • cost is a concern for you.
  • you love modern features without the hassle.
  • you have a limited need for external tools (Flodesk supports Shopify and Zapier).

For my detailed Flodesk review – cost, features, integration with Zapier, comparison with ConvertKit, and more, give this post a quick read.

Frequently Asked Questions about Flodesk

How much is Flodesk?

Flodesk is a single subscription plan at a flat rate of $38 for unlimited everything including subscribers. Use THIS LINK to get a free month and 50% off for life. Or type in this coupon code LOUISA on the signup page.

What features does Flodesk have?

Need a list of the features in Flodesk? Here’s a breakdown: Stunning Templates. Intuitive Email Builder. High-Converting Forms. Subscriber & Email Stats. Quick Workflow Setup. Fixed Price, Unlimited Subscribers. Visual Automation Builder. Easy Sign-Up Form Creation. Zapier and Shopify Integration… and more.

Is Flodesk free?

Flodesk is free for the first 30 days and then $38 afterward regardless of the number of subscribers you have on your list. For a limited time, save 50% off here (pay $19 for life!).

Flodesk Coupon Code

What about Flodesk and Zapier integration?

The long-awaited integration with Zapier is live. Now you can create Zaps by instantly connecting Flodesk with over 1,500 apps to automate your work and productivity. Zaps include Teachable, Shopify, Squarespace, Interact, Buffer, Asana and more.


Do not switch to Flodesk is you do NOT want unlimited emails per month, unlimited subscribers, intuitive email builder and beautiful layouts, and a lifetime deal of $19 per month!
Does Flodesk sound too good to be true? Read this post FIRST to find out if this email marketing provider is right for you plus find out 5 reasons why you should not switch from other providers like Mailchimp to Flodesk.


  1. June 16, 2020 / 6:51 am

    This post was great (nice title!) – I’ve used your code to support you! Thanks!

    • Louisa
      June 17, 2020 / 4:16 pm

      Thanks, Ijeoma! 😘

  2. February 7, 2020 / 12:58 am

    Flodesk sounds fantastic. I’m fairly tech savvy, but I find that it is time consuming when I have to work on the html code.

    • Louisa
      February 9, 2020 / 9:29 pm

      Thanks for chiming in about your experience with Html codes and your thoughts about Flodesk.

  3. February 6, 2020 / 11:55 pm

    Thanks for the heads up. I’m currently switching providers and was looking at Convert Kit. So good to read about Flodesk. I’m going to dig into it further. Thanks 🙂

  4. February 6, 2020 / 9:12 pm

    I’m definitely interested in getting on with the bandwagon. Flodesk sounds like a breeze compared to other programs and it’s definitely worth checking out!

    • Louisa
      February 9, 2020 / 9:30 pm

      Let me know what you think about Flodesk when you check it out!

  5. February 6, 2020 / 2:01 pm

    This is my first time hearing of FloDesk. However, I am looking to switch from MailChimp so it is something I’ll definitely consider.

  6. Kathy
    February 6, 2020 / 9:54 am

    I’ve heard so many wonderful things about Flodesk. I’m honestly thinking I may make the switch at some point. I love how they really do have beautiful emails.

    • Louisa
      February 7, 2020 / 6:16 am

      Couldn’t agree with you more about Flodesk 🙂

  7. February 6, 2020 / 8:58 am

    I had not heard of this before but it sounds great for a business, I am not too happy with my current situation so this may be perfect for me.

    • Louisa
      February 9, 2020 / 9:30 pm

      I hope Flodesk is perfect for you 🙂

  8. February 6, 2020 / 8:12 am

    This is the first time that I’ve heard of Flodesk. It does sound like a great option. I will look into it.

  9. Ruth I
    February 6, 2020 / 7:57 am

    I am keen to how this works and all. Always happy to explore new platforms and innovations. Might give it a try asap.

  10. February 5, 2020 / 11:08 pm

    I just heard about this the other day. It really does sound like an excellent option to try out. I know I need to do something with my email list I have piled up.

    • Louisa
      February 6, 2020 / 7:01 am

      Flodesk is new to the email marketing space so that explains why you only just heard about them. I have nothing but great things to say about them.

  11. February 5, 2020 / 10:53 pm

    This is actually my first time to learn about flodesk and good thing that I was able to read this post first.

    • Louisa
      February 6, 2020 / 7:02 am

      I’m glad you found this post helpful in learning about Flodesk, the features, pricing models, and integration with other platforms 🙂

  12. February 5, 2020 / 11:47 am

    oh wow this is interesting- i never thought about trying something new like this!

    • Louisa
      February 6, 2020 / 7:03 am

      What can I say, I decided to give Flodesk a shot and I haven’t looked back. Thanks for stopping by, Cait!

  13. February 5, 2020 / 11:07 am

    Haha. I get the feeling you’re telling me to sign up for FloDesk. I do love a pretty email!

    • Louisa
      February 9, 2020 / 9:31 pm

      I love pretty emails too ;D

  14. February 5, 2020 / 9:33 am

    I am learning so much about Flodesk from this post. I had not heard of it before this but I will consider using it if it can save me money and it is state of the art.

    • Louisa
      February 6, 2020 / 7:05 am

      Hi Melissa, Flodesk is shaping to be a win-win-win for you 🙂 I’m glad you stopped by to learn about this new email marketing software.

  15. February 5, 2020 / 8:34 am

    This sounds awesome. I hadn’t heard of Flodesk before so I’ll look into it. I do enjoy paying less, that’s for sure.

    • Louisa
      February 6, 2020 / 7:06 am

      I couldn’t agree with you more. Flodesk pricing structure was the hook that got me into trying out their platform. And the rest is history ?

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